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Getting Data

The data  is available in a number of way depending on requirements.

We can supply access to the whole database or a selection of modules, alternatively we can provide taylored extracts for specific projects.

Data can also be supplied for modeling and segmentation projects.

We have also developed some convenient 'Focus' data sets which can be purchased and downloaded from our secure ordering system.

These data sets are in Excel Pivot Table format and updaed quarterly. Each module focuses on a specific area and provides the last 12 months data wit bacis demographics and a range of geodemographic segmentation models.

Focus' data sets currently available:

Marketing Communication Channels

Intention to Purchase and communication by sector

Purchase Influences

Financial Optimism

For full details go to; www.bcindex.co.uk/focus-data-sets

 

 

Please Contact Us to discuss your specific requirements. 

 

 

 

Now Available

Our data can be coded with your own segment codes.

This provides the ability to see the real, up to date make up of your segments plus:

Which communication channel conbinations will work best for each segment

what they are likely to buy

what promotions influence them

their financial mood

 


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